Papanaki is a Georgian clothing brandthat brings elements of national tradition into contemporary design. Having started out making stage and traditional costumes, Papanaki has grown into a fashion label that combines cultural authenticity with a contemporary look.
The brand was founded by designer ნინო ჭყონიასი, who originally created stage costumes for cultural events. Over time, Papanaki's vision broadened to include everyday clothingrich in national motifs and craftsmanship.
As a result, the brand has created collections that honor Georgian cultural heritage and fit naturally into a modern wardrobe.
Papanaki takes part in business development programs that help improve production, quality and international visibility. These efforts are growing interest in the brand both in Georgia and abroad.
Whether it is a classic costume or modern clothing with national elements, Papanaki continues to express Georgian identity in the language of fashion.
